NEW YORK – Luxury retailer Gilt Groupe is targeting consumers via rich media and personalized email campaigns, according to an executive who spoke at Advertising Week’s "The Collaborative Alliance" session.
Gilt Groupe CEO: Beautiful presentation is key for ecommerce success
Posted ByKaitlyn BonnevilleOn In Apparel and accessories,Featured,Industry sectors,Media/publishing,Multichannel,News | No 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","iv":"046dee29fdb7747333b78bc464eb720d","s":"2fd684ec56c6a7bc"}