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Givenchy, ready to be edgy, breaks first campaign under new creative director Matthew M. Williams

Matthew M. Williams took inspiration from the "love locks" on Paris bridges to design his first accessories collection for Givenchy. Image courtesy of Givenchy Matthew M. Williams took inspiration from the "love locks" on Paris bridges to design his first accessories collection for Givenchy. Image courtesy of Givenchy

 

Givenchy has launched its first advertising campaign after Matthew M. Williams took over as the French fashion house’s new creative director.