Givenchy throws out the rulebook in lively effort
Posted By Sarah Jones On In Advertising,Featured,Fragrance and personal care,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"9b0d69e868720cd58f85576874374ace","s":"1db745310ceac47f"}
