Giving audio advertising a shot
Posted By a Luxury Daily columnist On In Advertising,Columns,Featured,Industry sectors,Marketing,News,Opinion | No Comments{"ct":"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","iv":"d4334b2b35d3b446521a4265066a76b3","s":"250ff515f706a34a"}
Maria Coleman is marketing content manager at Adtaxi