Maria Coleman is marketing content manager at Adtaxi
Giving audio advertising a shot
Posted By a Luxury Daily columnist On In Advertising,Columns,Featured,Industry sectors,Marketing,News,Opinion | No Comments{"ct":"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","iv":"ef23933fe29acf476d501c0020757a8f","s":"553d123b3ae0cc92"}