Will luxury fashion brands continue to embrace pop culture, licensing into 2020s?
Posted By Ellen Kelleher On In Apparel and accessories,Featured,Industry sectors,News,Research | No Comments{"ct":"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","iv":"eb54ac7715aeeee58079326e9c4c6333","s":"133dd09cdd611dc0"}
