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Gucci takes its Gucci Garden virtual with new tour

If consumers cannot visit Gucci Garden in Florence, then Gucci Garden comes to consumers with the virtual tour. Image courtesy of Gucci If consumers cannot visit Gucci Garden in Florence, then Gucci Garden comes to consumers with the virtual tour. Image courtesy of Gucci

 

Italian fashion giant Gucci, adapting to the times, has introduced a virtual tour of Gucci Garden, a building on Florence’s Piazza della Signoria that houses the label’s museum and curation by creative chief Alessandro Michele.