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Hennessy celebrates European Heritage Days with virtual reality release

Opened earlier this year, Mobilis places visitors in the midst of a dreamlike voyage. Image credit: ARR Opened earlier this year, Mobilis places visitors in the midst of a dreamlike voyage. Image credit: ARR

 

LVMH-owned Cognac brand Hennessy is embracing digital art with its latest activation, Mobilis, an immersive virtual reality experience inspired by the sketches of founder Richard Hennessy.