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House of Creed sets out to conquer new audiences with Viking launch

Posted BySarah JonesOn In Featured,Fragrance and personal care,Industry sectors,Marketing,Multichannel,News | No Comments
House of Creed's marketing for Creed Viking included an influencer trip to Iceland. Image credit: House of Creed

 

By Sarah Jones

Fragrance maker House of Creed is exploring the fiery spirit of its latest perfume through an influencer campaign set in a Nordic locale.