How a narrow marketing focus undid BlackBerry’s consumer appeal
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"3d6e64f423e51c91b59f3de7ef9171d9","s":"d717fd676f1a9b1b"}
