- Luxury Daily -
https://www.luxurydaily.com
-
How brands can make their chatbots take off
Posted By
a Luxury Daily columnist
On
March 13, 2019 @ 2:00 am
In Columns,Featured,Industry sectors,Marketing,Opinion,Software and technology |
No Comments
Serious talk on chatbots. Image credit: Gupshup
By
Beerud Sheth
{"ct":"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","iv":"72b3249109d07ef2a638d89eb677040f","s":"4926f9ca1c888b19"}