How brands can use emotion to build connections with consumers
Posted By Danny Parisi On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"e4cabcb596f6020f0ab170e38a5ee455","s":"885ceb5b75dcf58e"}