How brands should measure ad engagement levels
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"81874945b5c96cb5e2f91ef2f60f4be0","s":"9bbcbff9a32f973a"}
Freddy Friedman is chief product officer of glispa