How brands should measure ad engagement levels
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"170d4f5f29aa6c4b5e38d573d674de8e","s":"cfbeee10d11c68ee"}
Freddy Friedman is chief product officer of glispa