How brands should measure ad engagement levels
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"4489354db398a4b0dd7a691b2562da14","s":"a308826949bbcb46"}
Freddy Friedman is chief product officer of glispa