How can beauty brands fuse the physical/digital connection post-pandemic?
Posted By Dianna Dilworth On In Featured,Fragrance and personal care,In-store,Industry sectors,Internet,Mobile,Multichannel,Retail | No Comments{"ct":"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","iv":"4decd5bbe1d26a0062fb6b3867f3603e","s":"aa7b80edb70aa7cd"}