How can beauty brands fuse the physical/digital connection post-pandemic?
Posted ByDianna DilworthOn In Featured,Fragrance and personal care,In-store,Industry sectors,Internet,Mobile,Multichannel,Retail | No Comments{"ct":"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","iv":"7448a0e806bb636e9f0a0d5e00775383","s":"3e2a360bae7b8a9e"}
