How can beauty brands fuse the physical/digital connection post-pandemic?
Posted ByDianna DilworthOn In Featured,Fragrance and personal care,In-store,Industry sectors,Internet,Mobile,Multichannel,Retail | No Comments{"ct":"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","iv":"698b6a269b5e8c08685952ff9e1b169b","s":"042d95220bd36d87"}
