How can beauty brands fuse the physical/digital connection post-pandemic?
Posted ByDianna DilworthOn In Featured,Fragrance and personal care,In-store,Industry sectors,Internet,Mobile,Multichannel,Retail | No Comments{"ct":"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","iv":"2bb9c39637e4d42690df6ff1c3268493","s":"392302abbd7901b5"}