Chanel has more control of over its pricing power due to the strength of its brand. Image credit: Chanel How can luxury brands successfully price in the post-COVID world?
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Chanel has more control of over its pricing power due to the strength of its brand. Image credit: Chanel 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","iv":"5c2b76325c11576017a2bf6bea7e218a","s":"dccb4d144220c5d2"}