Fear has driven consumer purchases from discretionary to necessity, as would be expected in a pandemic situation. Image credit: NPD Ask Marshal Cohen, chief industry advisor for retail at NPD Group, and one of the top experts in his field.
Fear has driven consumer purchases from discretionary to necessity, as would be expected in a pandemic situation. Image credit: NPD Ask Marshal Cohen, chief industry advisor for retail at NPD Group, and one of the top experts in his field.