How email helps emerging luxury labels to outperform legacy brands
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Internet,Marketing,Mobile,News,Opinion | No Comments{"ct":"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","iv":"25a7dd99d92a70ee9f695e56052c51f5","s":"7f7a35f1705671bd"}
Jamie Sutton is general manager of Americas at Omnisend