How Estée Lauder Cos. personalizes digital engagement for beauty shoppers
Posted BySarah RamirezOn In Featured,Fragrance and personal care,Industry sectors,Internet,News | No Comments{"ct":"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","iv":"16cfc6be191260f68d0472939b479ce6","s":"ef926c9b58474d49"}