How far is too far with brand and line extensions?
Posted By Rachel Lamb On In Advertising,Featured,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"d8aad586fe422874ef394b86b920fc0b","s":"5aef9b7af52a480b"}
