How far is too far with brand and line extensions?
Posted ByRachel LambOn In Advertising,Featured,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"aadcedb8a84e1d74611617348b4b3609","s":"b91499f04ffd9376"}
