How iconic luxury brands are satisfying the sampling economy
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Opinion | No 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","iv":"2af91a90f5dd9db739919b533dbf290b","s":"9daf989dae2d26ed"}
Olivier Reza is CEO of Eleven James