How influence works among the affluent
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,News,Opinion,Research | No 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","iv":"620b2b65f2ab2d2a51fd2f15acf9f1f3","s":"dad101ddfb75eafc"}
Steven Garcia is director of cultural anthropology at Team One