How influence works among the affluent
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,News,Opinion,Research | No Comments{"ct":"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","iv":"b02280e16de6c1dcea96c3c82020c9fb","s":"276f90007aec8434"}
Steven Garcia is director of cultural anthropology at Team One