How influence works among the affluent
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,News,Opinion,Research | No 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","iv":"e748c07cb96ca15e3b73bbd5df173eb8","s":"be43979962ff9a58"}
Steven Garcia is director of cultural anthropology at Team One