How influence works among the affluent
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,News,Opinion,Research | No 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uiIVrnnWs6fR4ZJL8LQxwfgSW918ZQULJo\/kNfU3XoS54oWaFLKfXi9MqPka9WWbCxK5e\/Hryjroc8Hl4D+1SbF2Hq0gQ9woQ+ehRLnZf2hxu6IhzaA74btnBe0Exckb7761Rw3bV3hmtF5RnVWGo3yypdrbqr69fr6UdMTqnj0tCEnSFMKE+vYDZ3S1d7luIRbXsm2pUOjzst2j01qSH49ShWBZXv45\/gE8CKPl4bvZaDq5qbOWvxM2EUOE7DakK1KPcB8PLQ+U9U6NB08682cWOe8I8t7uEhgi5dAHi70gbnwLSeeyfFHkOSQb\/6k8VoKoct63KCLDaQwa9pccNahnsLOxW8wMMaqUmC0YtfTYPhT5i3VXRqsW6sZ8y+5Yc6JyKbkyC\/Q1VeHFyxOSX37e6zjxiw6\/Nxn7UGA9yAw781DUnAGNao+UzIUJyrTffIRIiit2vQD7PPAx+91h5FHodVPV46z9PIS\/\/lK8wILuFRa0aSYI6ld82hZJeAro2hsklbHl\/EgJUDQO2gsVcRzeh8LfX1qYh980sgw0q6RCijMoCZWrLVi3TWoP2jpoZ4K44Hoq06IoBNYN4VwIGfu968UYJa0cwHeoUoyCJRpuzJWfML+4NWugI37Nkf4EmiD1Wu7KOP2zI9QRmlbUxrrUa\/ObIomsKDOzFaq8DiCfx4qTVvsRRzxQJBroYCsMJKW7PEfJ\/y3jO3Cgzek1BYgX+Fr0PbtW8Flx+NsXk+oXclwiFO\/HrHO5aXNGRS\/re+4xIIBxNR0XlOcz3YsDy\/T4Uc1OtV+LKud4aM6TuphAnwiMpek+yQwIOvDNafSjq6I\/HIS\/hMOK8V7OP+bu37OtC1BpLoEd9iKr+GLiDDzKGwt+SPqrlUFyKGqXUcZZITR4Ca+jlDZAh11jCrQJsqQ03O3gFunj5xhjHXpOntca\/URWGpHZBdcQPSriWcWRfm\/CsVgJ5AGNsDcFIKYaLzTw4hW+zlmTbIV4vhfIINx\/WvV\/7AmuG3imfkhXaY2WJ3yZvph2qqMGv4fr+\/n0eMDJXxCRQJodREit88SywyWDfk\/AvK4HE39vf7k\/zX\/P41UNzgzPzwYmU24\/DHXhOD+gI0vZEdRi8+1QrJdT7CuHPb+nNw0ZuTjllWD1Uo8tbw\/vWz9lP9fO2qlVFWhgWEtsS2b+C2TLxNHVy1V3e1lt4eISgxgt0tOMt\/2\/xl91FzTp+z0f8GFe8RxOyqJ4V6RmOC\/oCoqry5vMMfqD5u4Ahg7heOtkqxc+dhIegcBPKlpkm5wyWdtVr7NT26Np9T2sUPCWJWWEvnBQI23Yh1YtYVRkihHRyfidyR+yBL01ts6v6G8\/wLE54ZL5OXHRMBIbuqZiNJSZivQEi\/r2717SRd+zKAFiHtUySEsnJ3s2QsB8SPkJw0qAJU1bg68uHXmC2QPS7K9EO+8zVfPdMNhwNx5khZ+yob\/2jJoR\/39rt2PAdKsiSmmE46UDKLyj+iG5VaTEUsR+nBihIl3nYMt8mvroU\/nH+UhQnwiOOGkYysnkLQaIU+m86HjZLGpXhbpc00XEucH01Rab1DduJjmmgVFsHQrTxEdz3Qc3OSWquL9DimhJSpmYrmpE7rJLqySb2F2UrfWmYgXHgF5ZAHV2Qlwwl6kGeT411PlcY6vC\/cZbqgUTdo7T\/2jFLMmtg0NshABHEg4IfPB6BcthevzR\/DCSRW4FnRaGisEdAaSK1WVWQXqMTeRwaeeqYrI7BbcuHS7uhqzg5mg9qOH60gWSQL4qyYUAIbf8NNAcGZylVw46ViXje5RZlL6unPlYcCBx9LAOFUN4ITQgs6c90HvKRtdz8baa7iv2gUeGnclzBwerr2VxdWNh\/i2HYRs4ZupOgCa5RNd53Ug29TCLfEnSwR8AntL5wundwgdhLEpJB5JQtgoTxmLQgQBLaz2BUQG03TgJTIPk8cs\/k3JH4v\/XwzjWvyyYNN5KwkeCkaHrPoMqv36xm1tPNprn0uCrZSyK031sX9WxAAWJvAz5NADdYbZyya+mW\/XIdZ3B7CRB0j\/nzdSnuxWLRhCMFmgeQPrSN7vERbZ9+bkolHuZRBmaEYvUZX7iJwjNz\/iD3hNBKnFymfVmJX3+3Jtgra+svsHQDOZCp3zznTDkFA\/d0j5wCyLffVo6fpW7aW\/FJ7Tq5o4cjB733ScQdUl9mD2WypHswiN8p5N+qUjQ2CikU0v8uR6Zc1EGvVPDItUxI\/r1ADsjXeSSh+l5P9YVxgC99qX+qyr6UMXS6O7JTJo2DhULm4yp9y9uS3iILDcX5Q2BWQQA2RVTX02mPVFUcl1OmlemGmeNOGcX32v8iSAAxk4QZiWLF5ltYdxlANzYxrTRBUjX+4uqq6Tfna20KYGyIzeFeWnzl8bDc2VqDs5KllJddtYOtSapnJkpxGQwlbig35wC\/auffKZdlJ1VEgeodpo6WvolR01wXeMj2b7Y62Yw\/NvSbZowFob5dnQ0i+DZH15q+pKjixI0zN5cnHQqQdRKnYhIQ3HcDT36Y5oJQEYBDtPooram6inLNjWMqnS2OhVqNs46YbNJeiXoSe1T2+5UMj2lK9VBdEkHoHXVRtuzo1EiA8XFQqVQ3JXF78bN0wcOwy+Pd3J3Rtk0GSpDvXV1im\/YS1wXXGVaHU3WHA1W9pYyGfppEBB0My51+6vvVDY7vivDADtshE+4+xwWRlLhzWI9xG4Cygt+NTlfylNiCmo\/M2c64+\/QS5ROhC8Rcut6IFI49mTs3DcH15JxUMAmgy3kYFqF74g7vFQMecwhhwUYqJMQq5NcTOm5EM6vuxFhjNWb6t7uHzI6RL7br2QpoRDZU3rwn4lczy\/Lf2B41vcof0Kss7VXoUc0mKhy7PMkvbqUZEMmkreMElkecGgWK3i6z11hl\/0wQ3bAFuo4Cjrt7a0IujNKVrS87GbIja+\/z2OuxSBYlmoH+RorjZLs1qB\/h4BAGEaZve1mb+AXRU9lPH4UKua4NkjR4nRf4gVd7LfS0N4OPf6v4iR0+UHAudQ6IcwOYvm0Gh8n\/hROkLUANszNxlf75gm\/aorBqq3fnaxbthRC5QYuRFjOIAe8OUpJUPMPQGXKJhrpAfFfYth+nm\/fEguWLEDP8q9gHcb8acUBvx6MDemBAx29AU0n2riAPtrLqO5tXnAcWfZ1ZVY3nPu62WWIpPiygeuOOd5gF2J0LXbxGtFYB1tnkrBsktwZjJL\/aW14lan9v+bNjKAEcsY511CMspds6dQakHdgiFT5kkARNWa9Q1nrO774KmTNIj5MivfLnzPQwdDnrkyWhkWuNMroT6XioSHtvGJC0D8kasO8wsq7VeQN9emFVKbF3O+E7apQry1rkVkopR6sG011VEA3QL0Jz7T6oIqX5XU8ulBpzxxjz9YAEUSHTL0guc01QsNlpslJiP7neQKaUygElStCn\/w9YW3Xrh0OucA6aw3a4w7EqUEwtE4SMyMhqR6VOZ5MOLXAaQTSHJfhuq2TTOZEZSvfLMANvodp1nr+qJwSb01VMcNMwkoZ9j9czh5NCQo\/3Re5YhJXRcHYElihnEgj1SkO0IJ1A6PYAuq7sLgA\/Sib4YWK3nTD+wVPTxoCsc49NOGdekTQG5bDiy9ns1rrLRCwH4eBA08pK3GA15rkvLS01AhJnjSZb5IqCMMzjK4tdyPLpAnv2iwErbgP3lWFLDw8okehwdsOSFZt4J3HymBQ5ezRkHK4uBJ8Frp26+duceROm3HykXLWIEAFnYZpAn7SBABZpFL0vnCuzQiUDzWrtJ0unbvdKt696ww+e0asIzbjwr0OPUkJmmNvBHI2qaBlvv\/3GSoxYf93AFv9j\/\/y3wSELFz5df+bI8jah28TTTxv0cadF0WLaFMsDgq9ipbqwHgP6LtGybzkaaMExWWx1\/oklwlK2EnLyscEBybSwN+VoyyIXYWMS9pKt+5qCR5Ofldf0fy1IfQMQenkHV2IGRtPwrgkIC6IBNrcMg38WX8Lsp7OlQvdHlbw3Z450HoDA0ZPr8m5NXHkBRUnuYerAv6gDxjLuwPbNJ9ByBU8WRgQsh25\/Gc2jrrFQTAx751xaomWwO\/f7awhBMOtE5BZo9Mzh3mfp6MivM+6XIoQrig3AFPfE=","iv":"f472a3134cd2bd8d4a1fe1d52f91a58d","s":"8759680847141b1a"}
Steven Garcia is director of cultural anthropology at Team One