How Klarna is helping the aspirational consumer buy into luxury
Posted BySarah JonesOn In Commerce,Featured,Financial services,Industry sectors,News | No Comments{"ct":"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","iv":"4ce124c0ef63c285e445cce429fd78fc","s":"fb09722bf60b31a1"}
