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How luxury brands are leveraging the power of data in China

Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
Chinese consumers are changing fashion and retail, and modern technologies and analytics are helping brands develop smart models of buyer behaviors. Image credit: Shutterstock Chinese consumers are changing fashion and retail, and modern technologies and analytics are helping brands develop smart models of buyer behaviors. Image credit: Shutterstock

 

By Adina-Laura Achim