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How luxury brands can connect with aging Chinese millennials

Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
Can luxury brands leverage the striking parallels between China’s millennials and its senior demographic to gain a stronger foothold in the county? Image credit: Icicle Can luxury brands leverage the striking parallels between China’s millennials and its senior demographic to gain a stronger foothold in the county? Image credit: Icicle

 

By Adina-Laura Achim