How luxury brands can make effective use of chatbots
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Software and technology | No 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","iv":"9a65d66a1bbf72fffb836fcda93c2834","s":"336d96936ffc7659"}
Adam Harrold is managing director at Humley