How luxury brands can upgrade cross-channel services
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Multichannel,News,Opinion,Retail | No 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","iv":"0464eef586cb065b80461f9d193492d2","s":"6e8a6292e405892b"}
Evan Magliocca is brand marketing manager at Baesman Insights & Marketing