How luxury brands can use data to make digital experiences more human
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"0c510668758fbe09a3a22887e3a14456","s":"1b7c5cc186f36276"}
Alex Levin is cofounder of L+R