How luxury brands can use data to make digital experiences more human
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"99698b98f125e038709b3529c3eb1aed","s":"ea7430a35acf1b89"}
Alex Levin is cofounder of L+R