How luxury marketers can entice purchase by using sound in digital marketing
Posted ByRachel LambOn In Apparel and accessories,Automotive,Featured,Industry sectors,Multichannel,News,Travel and hospitality | No Comments{"ct":"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","iv":"0f1cd064f8e1722fee1fbad5c99fb7a4","s":"cc11a916456dc5ea"}
