How luxury marketers can retain exclusivity with a humanized brand approach
Posted By Tricia Carr On In Advertising,Apparel and accessories,Automotive,Featured,Fragrance and personal care,Industry sectors,Jewelry,News,Travel and hospitality | No Comments{"ct":"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","iv":"e5be52d9c1ae3ade3d5afdbea092102c","s":"a38fa8258553cfd5"}
