How luxury marketers can retain exclusivity with a humanized brand approach
Posted By Tricia Carr On In Advertising,Apparel and accessories,Automotive,Featured,Fragrance and personal care,Industry sectors,Jewelry,News,Travel and hospitality | No Comments{"ct":"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","iv":"5e02179ef321acd26a057464e972a802","s":"40a58c0854a9b23b"}
