How luxury marketers can retain exclusivity with a humanized brand approach
Posted By Tricia Carr On In Advertising,Apparel and accessories,Automotive,Featured,Fragrance and personal care,Industry sectors,Jewelry,News,Travel and hospitality | No Comments{"ct":"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","iv":"b006b706e5f242238840f43a4da5ee40","s":"7d9d4cc1d25cf00a"}
