How machine-to-machine technology works for retailers
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"a1904243172395baebf34db15cdb5abc","s":"2886a0a65e827d1e"}
Aziz Memon is principal marketing and brand consultant at Salt Strategy