How Neiman Marcus leveraged look book content to buoy online engagement
Posted ByJen KingOn In Featured,Industry sectors,Marketing,Media/Publishing,Multichannel,News,Retail | No Comments{"ct":"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","iv":"fe8d867508d2cfc969f966a77fbe1eae","s":"79a766e124a61962"}
