How Neiman Marcus leveraged look book content to buoy online engagement
Posted ByJen KingOn In Featured,Industry sectors,Marketing,Media/Publishing,Multichannel,News,Retail | No Comments{"ct":"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","iv":"9b2e1b2e77a6daeab769b7a023d77ad6","s":"327c8e13ed1f6b86"}
