How Neiman Marcus leveraged look book content to buoy online engagement
Posted ByJen KingOn In Featured,Industry sectors,Marketing,Media/Publishing,Multichannel,News,Retail | No Comments{"ct":"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","iv":"1ade5ffffb15c41b7a06a90b1e8067b2","s":"2822e4fcc4c11200"}
