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How niche brands can compete on Chinese ecommerce platforms

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels

 

By Jeffery Sehl