How PR can help you salvage the second half of 2020
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"2011dffe3b29d83236055b54f235a26d","s":"9f433e1b9d8b4f01"}