How PR can help you salvage the second half of 2020
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"1db836872df1e4179382abac632b055b","s":"ffae20862340c6c6"}
Andrew King is public relations director of Bastion Elevate