How Sephora’s new Android shopping app expands its education-driven monetization
Posted ByStaff reportsOn In Featured,Fragrance and personal care,Industry sectors,Mobile,News,Retail,Software and technology | No Comments{"ct":"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","iv":"ee6020493e4dffcc9038098295143824","s":"6509eaf26ac38270"}
