The rejection of capitalism has fueled a worldwide YOLO phenomenon. Now that it is gaining traction in China, what will the impact be on luxury? Image credit: Tiffany & Co.
How the YOLO economy is shaking up luxury
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
The rejection of capitalism has fueled a worldwide YOLO phenomenon. Now that it is gaining traction in China, what will the impact be on luxury? Image credit: Tiffany & Co.
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","iv":"5237039ba0427599c4d52b53dd70ae86","s":"749f541c084a9c23"}