How to best match celebrities and brands
Posted ByNancy BuckleyOn In Featured,Industry sectors,Marketing,Opinion,Q&A | No Comments{"ct":"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","iv":"c944191129f721b8095ef5c7f481f3a3","s":"268a26b28beb1129"}
