How to enhance hyperlocal targeting to find who’s behind that mobile ad impression
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"9cfc9217a3e8e55eccde6adbb0112bfb","s":"c95ca16cfaa368d7"}
