How to launch an effective cost-per-install app campaign
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"1126cd48f7bf1099a6357c24e2503785","s":"30684df16692c9b6"}
Tom Desaulniers is cofounder and president of Go2mobi