How to produce effective digital content
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"08070893cb3e45832bb94fbccd0d51ad","s":"a11a9c62cda4ecee"}
Digital marketing is a top 2021 initiative for CEOs. Image credit: Chief Outsiders