Traditional VIP shopping experiences were often more rewarding than the products themselves. But today’s young consumers want online VIP experiences. Fortunately, brands have options. Image credit: Shutterstock How to win in China without NFTs, KOLs or games
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
Traditional VIP shopping experiences were often more rewarding than the products themselves. But today’s young consumers want online VIP experiences. Fortunately, brands have options. Image credit: Shutterstock 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","iv":"f4425126004f65e9ce70b5b9e3954502","s":"e6440233efe11ca8"}