The lingerie market in China is thriving despite the COVID-19 pandemic, but companies must follow specific consumer strategies to find success. Image credit: Shutterstock How to win the booming lingerie market in China
Posted Bya Luxury Daily columnistOn In Apparel and accessories,Featured,Industry sectors | No Comments
The lingerie market in China is thriving despite the COVID-19 pandemic, but companies must follow specific consumer strategies to find success. Image credit: Shutterstock 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","iv":"c721f02086392efaa5ff95c9287fa2ef","s":"505f6212d8faa6d3"}