The lingerie market in China is thriving despite the COVID-19 pandemic, but companies must follow specific consumer strategies to find success. Image credit: Shutterstock
How to win the booming lingerie market in China
Posted By a Luxury Daily columnist On In Apparel and accessories,Featured,Industry sectors | No 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","iv":"0827746a2dab3aedb28fe73788b1c3c5","s":"8ca39bd7fdb0bded"}